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VST-2014-08 - BRANDING
VST-2015-03 - DELHI TO HYDERABAD.jpg
VST-2015-03 - EMPLOYEES
VST-2015-05 - Delhi to Lucknow.jpg
VST-2016-04 - Delhi to Jammu.jpg
VST-2016-04 - Delhi to Srinagar.jpg
VST-2017-03 - To Amritsar.jpg
Formed in 2013 and started operations in 2015. Domestic, regional and international, scheduled and charter, passenger and cargo jet airplane services.
TATA SIA Airlines Ltd
Jeevan Bharti Tower –1,
124 Connaught Circus,
New Delhi 110001,
Important: Vistara flies from Terminal 2, Chhatrapati Shivaji International Airport, Mumbai.
Find Vistara on social media:
INDIA (REPUBLIC OF INDIA) WAS ESTABLISHED IN 1947, IT COVERS AN AREA OF 3,287,590 SQ KM, ITS POPULATION IS 970 MILLION, ITS CAPITAL CITY IS NEW DELHI, AND ITS OFFICIAL LANGUAGES ARE HINDI AND ENGLISH.
May 2014: Tata (SIA) Airlines (based at Delhi International) (TSAL) has set September 1 as its provisional launch date with plans to operate 9 routes in its 1st year of operations. The Singapore Airlines ((IATA) Code: SQ, based at Singapore Changi) (SIA) subsidiary, stated in its application for an Air Operator's Permit to the Indian Directorate General of Civil Aviation (DGCA), that it would serve Mumbai International, Goa, Hyderabad International, Ahmedabad, Srinagar, Jammu, Patna and Chandigarh from its Delhi International hub initially.
Thereafter, in its 2nd year it will add a further 6 routes to Chennai, Lucknow, Pune, Varanasi, Kolkata, and Guwahati, while in its 3rd and 4th year, Amritsar, Indore, and Kochi International will be added.
Additional hubs will also be established as and when capacity demands it.
Regarding its fleet plans, the start-up will dry-lease A320ceo and A320neo airplanes from Dublin-based Wilmington Trust SP Services (not in its individual capacity but solely as a trustee). The duration of the lease agreement is 6 years for the A320ceo and 12 years for the A320neos.
“(TATA) (SIA) (TSAL) proposes to engage initially, domestic, and eventually, international full service scheduled passenger airline services in the civil aviation sector in India, to undertake ancillary activities related to airline services, including but not limited to air transport carriers (of freight), cargo handling incidental to air transport, renting and leasing (except financial leasing) of airplanes and other services incidental to air transport services,” the airline said in its filing.
August 2014: (TATA) (SIA) Airlines (TSAL) has announced that its New Delhi based carrier will be called Vistara (VST), with the carrier scheduled to start operations in October.
"Vistara" is derived from the ancient Sanskrit word "vistaar," which translates as "limitless expanse," said the (TATA) Group on its web site. Similarly its logo, an 8-pointed star, is derived from a mathematical form that is said to represent the universe.
"SEE PHOTO - - "VST-2014-08 - BRANDING."
(TATA) owns 51% of (TATA) (SIA), while Singapore Airlines (SIA) owns the remaining 49%. (VST), which will have an initial combined investment of US$100 million or 600 crore rupees (US$1=60 rupees) from the (TATA) group and Singapore Airlines (SIA), marks the 3rd foreign direct investment (FDI) in the aviation sector since the government declared last year international airlines could buy as much as 49% of local carriers.
(VST) will receive its 1st airplane, an Airbus A320 )SEE ATTACHED - - "VST-A320 - 2014-09") in September, and will grow to 20 airplanes by 2019. (VST) plans to operate 87x-weekly during its 1st year of operation and nearly double that number during its 2nd year. Vistara (VST) initially plans to operate domestic flights, but will eventually expand to international full-service flights.
"Today is a momentous day for the (TATA) group and Singapore Airlines (SIA),” said (TATA) (SIA) Airlines (TSAL) Chairman Prasad Menon. “Vistara (VST) will redefine the way we travel in India. I can confidently say that (TATA)'s and (SIA)'s legendary hospitality standards and service excellence will make Vistara (VST) a natural choice for passengers."
(TSAL) Director and Executive VP Commercial of (SIA) Swee Wah Mak said: “From a global investor’s perspective the Indian aviation sector has a lot of potential for growth and I am delighted that (SIA) now has a fruitful role to play here.”
The branding work for Vistara (VST) was undertaken by Indian firm Brand Union Ray+Keshavan.
The lessor for the new carrier’s fleet is Singapore-based, (BOC) Aviation (SIL).
India's aviation market is notoriously challenging. High fuel taxes and airport fees drive up costs, while cheap fares proliferate. Into this tumult comes a new player, Vistara (VST), which aims to start flights in October in a country, where airlines have tallied almost -US$10 billion in losses since 2007.
The main difference at Vistara (VST)? Premium service. 1 of the world's highest-rated carriers, Singapore Airlines (SIA) owns 49% in a joint venture (JV) with (TATA) Sons. (VAT) will target business-class (C) travelers, an arena where higher fares could help it overcome some of India's expensive structural costs. It's starting with 5 Airbus planes this year and plans to grow to 20 in coming years.
"We are confident we have what it takes to make a significant difference in this market, and we will be the finest full-service airline in India," Vistara (VST) Chief Executive Officer (CEO) Phee Teik Yeoh told "Bloomberg Television."
Despite all the challenges, airlines remain keen to enter the Indian market because of the expected growth of international business and leisure travel over the next few decades. Vistara (VST) is likely to face new competition from Jet Airways (JPL), which aims to scrap its discount operations and revamp its fleet to focus on a premium-class product. (JPL), partially owned by Etihad Airways (EHD), has not turned an annual profit since March 2008.
The state-owned carrier, Air India (AIN)/(IND), also competes for international business (C)- and 1st-class (F) passengers. Emirates (EAD) is the largest non-Indian airline operating in the country and widely considered to have the best premium-class cabins in the market.
In June, the Malaysian-based, budget airline, AirAsia (ASW) launched an Indian-based operation with (TATA) and Telestra Tradeplace named AirAsia India (AAI) aimed at the discount segment of the market. That operation started with modest ambitions: 2 A320 airplanes, with plans to expand to 6.
September 2014: (BOC) Aviation (SIL) announced the delivery of the 1st of 20 Airbus A320 Family airplanes to (TATA)-(SIA) Airlines Limited, the newest Indian airline branded as Vistara (VST). The order includes 7 neo variants.
"(BOC) Aviation (SIL) is pleased to partner with Vistara (VST) by leasing 20 A320 airplanes over the next 4 years," said Robert Martin Managing Director & Chief Executive Officer (CEO) of (BOC) Aviation (SIL).
October 2014: The (TATA)/Singapore Airlines (SIA) joint venture (JV) startup Vistara (VST), which is due to launch operations in India later in October, has become the 1st airline in India to adopt the Amadeus Altéa Suite of Information Technology (IT) solutions.
Amadeus technology will power (VST)’s travel reservations, inventory management, airport departure control systems, revenue accounting and revenue management. (VST) has also committed to Amadeus’ e-commerce and loyalty solutions to drive online bookings and optimize its frequent flyer program.
Vistara (VST) (CEO) Phee Teik Yeoh said (VST) is “set to transform the Indian aviation landscape. Our technology partnership with Amadeus will be a key differentiator offering advanced features and an integrated platform for our customers across multiple channels including mobile and web.”
Amadeus Asia-Pacific Executive VP Airline Commercial Hazem Hussein said, “In today’s fiercely competitive aviation industry, technology can be the make-or-break difference for airlines.”
(VST) late last month took delivery of the 1st of 20 new Airbus A320 airplanes it is leasing from (BOC) Aviation (SIL). The A320 with sharklets is expected to reduce fuel burn -4% and increase payload-range performance by +100 nautical miles, corresponding to an annual reduction in CO2 emissions of around -900 tonnes per airplane.
(VST) expects to be operating the full fleet of 20 airplanes, including A320neos, by the end of its 4th year of operation.
(VST) also signed a comprehensive Flight Hour Services - Tailored Support Package (FHS-TSP) maintenance agreement with Airbus (EDS), the 1st of its kind for any airline in India.
November 2014: (TATA) - Singapore Airlines (SIA) promoted full-service carrier, Vistara (VST) will now start operations next year due to delay in the grant of its scheduled Air Operators' Permit (AOP).
(VST) had applied to the Directorate General of Civil Aviation (DGCA) for the permit in April and had planned to launch services by September.
"Vistara (VST) has still not received the (AOP) and even if it gets it in the days to come, (VST) will take at least a month to launch," industry sources said. "Besides, any airline looks for few initial bookings before the launch and as of now, there is a total silence from (VST) on this front," they said.
"We are in the final phase of securing the Air Operators' Permit (AOP). We are working with the regulator to complete the remaining process expeditiously and look forward to launch our services soon after receiving the permission," a (VST) spokesperson said.
The to-be-launched full service carrier, in which (TATA) Sons holds a 51% stake and Singapore Airlines (SIA) the remaining 49%, is also going slow on inducting airplanes due to the delay in flying permit.
It has taken delivery of only 2 planes on lease. The airline was scheduled to take the 3rd airplane last month but has deferred it owing to the delay in obtaining the (AOP).
On a long-term basis, (VST) has already decided to lease 20 Airbus A320s, including 7 fuel-efficient A320Neos.
Vistara (VST) will operate from its base at Delhi and will fly to Mumbai, Bangalore, Hyderabad, Goa, Chandigarh, Srinagar, Jammu, and Patna in the 1st year, as per the plan submitted to the regulator (DGCA), while applying for the Air Operators' Permit (AOP).
It plans to operate 87 flights in the 1st year, with 5 leased Airbus A320s, and then scale it up to 301 flights by the 4th year.
December 2014: (TATA) - Singapore Airlines (SIA) joint venture (JV) airline, Vistara (VST) has now received its flying permit from its regulator the (DGCA), and will be able to announce its starting schedule soon, almost 9 months after it applied for its license.
(VST), the new Delhi-based airline plans to connect Mumbai, Bangalore, Hyderabad, Goa, Chandigarh, Srinagar, Jammu, and Patna in the 1st year of its operations.
"I am delighted that we have successfully cleared the final requirement and secured the Air Operator's Permit (AOP). We are thankful to the Ministry of Civil Aviation for their support and guidance during the entire process," (VST) (CEO) Phee Teik Yeoh said.
(VST) Chairman Prasad Menon said, "Receiving the (AOP) is a key milestone for Vistara (VST). We are all looking forward to the 1st flight with excitement."
The airline, in which (TATA) Sons holds 51% stake and Singapore Airlines (SIA) holds the remaining 49%, plans to operate 87 flights in the 1st year, with 5 A320s and then scale it up to 301 flights by the 4th year.
Once it takes off, (VST) will be the 3rd full service carrier after state-run Air India (AIN)/(IND) and Jet Airways (JPL).
Vistara (VST)’s technology partners (Tata Consultancy Services (TCS), Wipro, and Amadeus) will be responsible for its customer support system and Information Technology (IT) services. (TCS) will handle various (IT) initiatives, ranging from application service transformation to consulting and business-impacting technology initiatives. Wipro will manage the Vistara (VST) customer service center, and the Amadeus Altéa Suite will power (VST)’s reservations, inventory management, and airport departure control systems, as well as revenue accounting and revenue management.
Headquartered in New Delhi, Vistara (VST) will begin operating flights January 9, 2015, initially to Mumbai and Ahmedabad, using a fleet of new Airbus A320-200s with a 3-class configuration (16C seats in Business, 36PY in Premium Economy and 96Y in Economy).
(VST) currently has 2 leased A320s in its fleet and plans to induct 3 more by March next year. (VST) has already planned to lease 20 Airbus A320s, including 7 fuel-efficient A320neos in the next 4 years.
February 2015: Vistara (VST) commenced its 3rd route from Delhi (DEL), adding to its existing services to Ahmedabad and Mumbai, this time by starting flights to Goa (GOI). Beginning on February 20th, the daily operation, flown by (VST)’s 148-seat A320s, will face some stiff opposition. IndiGo (4x-daily), SpiceJet (15x-weekly), Air India (daily) and Go Airlines (GOZ) (daily) are the incumbents trying to resist the newcomer’s advances. As a result of this new route, Vistara (VST)’s weekly flights now total 134, but will increase again on March 1st, when it starts operations between Delhi and Hyderabad.
February 2015: Vistara (VST) would venture into the intercontinental market should the Indian government move ahead with plans to withdraw existing "5/20" legislation. The rule currently limits start-up airlines from operating international flights until they have a been in service for at least 5 years and operate at least 20 airplanes.
"Almost 70% of India's outbound traffic is west-bound. USA will be interesting for us, especially routes like New York (JFK) and Washington Dulles," Giam Ming Toh, Vistara's (VST)'s Chief Commercial Officer, told the "Times of India." "America has "Open Sky" with India. Once "5/20" goes and the USA Federal Aviation Administration (FAA) upgrades the Indian Directorate General of Civil Aviation (DGCA), we would like to go there. Many cities in Europe will also be interesting for us. Indian carriers are under-utilizing their flying rights for overseas destinations. Why not open up flying abroad for them (without having restriction like "5/20")?"
Should the necessary changes occur, Giam has said it would take his airline between 12 to 18 months to source airplanes needed to start longhaul operations.
Government has been sounding out the local Indian aviation community about plans to replace the "5/20" rule with a credit-based scheme in which airlines earn the right to go external by first plying domestic routes. The move has been rejected by the Federation of Indian Airlines, whose membership includes Jet Airways (JPL), IndiGo Airlines (IGO), and GoAir (GOZ), on the grounds that it would give the country's 2 newest entrants, Singapore Airlines (SIA)-backed Vistara (VST), and AirAsia-backed AirAsia India (AAI), an unfair advantage. Vistara (VST) and AirAsia India (AAI) have rejected the claims stating the "5/20" rule does nothing, but it stifle the growth of trade and business in the country.
Currently, the only Indian carriers offering longhaul services are Air India (AIN) and Jet Airways (JPL), while Spicejet (ROJ) and Indigo (IGO) offer regional services to nearby Sri Lanka, Afghanistan, Singapore, Maldives, the United Arab Emirates (UAE), Nepal, Thailand, and Oman.
March 2015: News Item A-1: Vistara (VST) is an Indian airline based in New Delhi with its main base at the Indira Gandhi International Airport. (VST) commenced operations on January 9th 2015 and operates 164 flights per week with 5 Airbus A320 airplanes. The Full service carrier was announced in 2013 and was established as a joint venture (JV) between (TATA) Sons and Singapore Airlines. It is the 1st carrier to offer premium economy (PY) seats on domestic flights in India.
(IATA) Code: UK. (ICAO) Code: VTI (Callsign - VISTARA).
Frequent-flyer Program: Club Vistara.
Company slogan: "Fly the new feeling."
Parent Company: (TATA) Sons and Singapore Airlines (SIA).
Headquarters: New Delhi, India.
Main Base: Indira Gandhi International Airport, Delhi.
* Ahmedabad, Gujarat State, Sardah Vallabhbhai Patel International Airport.
* Guwahati, Assam State, Lokpriya Gopinath Bordoloi Internatrional Airport.
* Hyderabad, Telangana State, Rajiv Gandi International Airport.
* Mumbai, Maharashtra State, Chhatrapati Shivaji International Airport.
* Panjim, Goa State, Goa International Airport.
* Siliguri, West Bengal State, Bagdogra Airport (begins April 2nd, 2015.
Vistara (VST) opened for bookings on December 19th 2014 and its 1st maiden flight was on January 9th 2015 from Delhi to Mumbai. (VST) currently operates 164 weekly flights linking 4 destinations with its hub in Delhi. It is currently pursuing an expansion program into India's S and NE. In the coming months, it is going to very quickly expand its network to other metro cities across India. Vistara (VST) is also actively lobbying for long-haul international flight rights to Europe and North America, which presently is prohibited according to India's current civil aviation policy (5/20 rule). (VST) intends to establish additional hubs at a later stage.
For any sales related queries, please email (VST) at firstname.lastname@example.org
For Media Enquiries, please email (VST) at email@example.com
The name, Vistara is drawn from the Sanskrit word ‘vistaar,’ which means limitless expanse. It reflects (VST)'s belief that there’s no limit to anything it sets out to achieve. Vistaar is just like the limitless expanse of the sky, as the name also alludes to the limitless possibilities, which mirrors (VST)'s ambitions.
Also ingrained in Vistara (VST) is the word tara, a star, which is depicted in the logo. Derived from the yantra, a perfect mathematical form representing an unbounded, perfectly balanced universe, the (VST) logo is the Vistara Star. With an 8 pointed star in the center, the dynamic intertwined forms of the Vistara Star create a continuous shape that represents the seamless experience (VST) will deliver.
About the (TATA) Group:
The (TATA) group’s core purpose is to improve the quality of life of the communities it serves globally, through long-term stakeholder value creation, based on leadership with trust. Founded by Jamsetji Tata in 1868, the (TATA) group is a global enterprise headquartered in India, and comprises >100 operating companies with operations in >100 countries across 6 continents, exporting products and services to >150 countries. The revenue of (TATA)a companies, taken together, was $103.27 billion (around Rs 624,757 crore) in 2013 - 2014, with 67.2% of this coming from businesses outside India.
(TATA) companies employ >581,470 people worldwide. Good corporate citizenship is part of the (TATA) group’s (DNA). 66% of the equity of (TATA) Sons, the promoter holding company, is held by philanthropic trusts, thereby returning wealth to the society. As a result of this unique ownership structure and ethos of serving the community, the (TATA) name has been respected for >140 years and is trusted for its adherence to strong values and business ethics.
Each (TATA) company or enterprise operates independently and has its own board of directors and shareholders, to whom it is answerable. There are 32 publicly-listed (TATA) enterprises and they have a combined market capitalization of about $132.35 billion (as on August 1, 2014), and a shareholder base of 3.9 million. (TATA) companies with significant scale include (TATA) Steel, (TATA) Motors, (TATA) Consultancy Services (TCS), (TATA) Power, (TATA) Chemicals, (TATA) Global Beverages, (TATA) Teleservices, Titan, (TATA) Communications and Indian Hotels.
About Singapore Airlines (SIA) Limited:
When Singapore Airlines (SIA) was formed in 1972, it operated a modest fleet of 10 airplanes to just 22 cities in 18 countries. With a commitment to fleet modernization, product and service innovation and market leadership, (SIA) quickly distinguished itself as a world-class carrier. Today, (SIA) operate a modern passenger fleet of more than >100 aircraft and its network, including Singapore Airlines Cargo (SQM) and SilkAir (SLK) travel to destinations, covering a total of 109 destinations in 40 countries. In October 2007, (SIA), a member of the Star (SAL) Alliance, made aviation history again as the first to fly the world’s largest passenger airplane, the Airbus A380. They also fly many Boeing 777s.
News Item A-2: Vistara (VST) on March 1st became the 5th carrier to offer flights on the 1,267 km route between Delhi (DEL) and Hyderabad (HYD).
(VST) will operate 2x-daily flights with its A320s. The route is already served by IndiGo (IGO) (7x-daily), Air India (IND) (5x-daily), SpiceJet (ROJ) (10x-weekly flights) and Jet Airways (JPL) (daily).
Mr Phee Teik Yeoh (CEO) Vistara said: “We are very pleased to extend our services on the Delhi - Hyderabad route, which is immensely promising in terms of the passenger traffic it caters to. Hyderabad is also a favorable destination for its low and pro-business (ATF) sales tax, which was one of the key considerations for us to add this into our network. Hyderabad, being one of the most preferred business destinations in India, is a natural fit in our endeavor to contribute to the growing corporate travel in India. We believe that our customers will enjoy our enhanced connectivity and the world class travel experience, we seek to provide to them.”
On March 3rd (VST) launched service to Guwahati and Bagdogra.
Vistara (VST), which launched its 1st flight on January 9th, has already grown its fleet to 5 airplanes and now operates 162x-weekly flights across a network of 5 routes.
April 2015: Vistara (VST) increased its Indian domestic offering with the addition of 2 new routes on April 2nd from Delhi (DEL) to Bagdogra (IXB) and Guwahati (GAU), both of which are served daily by (VST)’s A320s.
While the route to Bagdogra is already served by Air India (AIN)/(IND) (daily), Go Air (GOZ) (daily), IndiGo (IGO) (daily), Jet Airways (JPL) (daily), as well as SpiceJet (ROJ) (daily), (VST) will also face intensive competition on the sector to Guwahati from (IGO) (2x-daily), (AIN)/(IND) (daily), (GOZ) (daily), (JPL) (daily), Jet Konnect (SQH) (daily) and (ROJ) (daily).
May 2015: Vistara (VST) has added Lucknow (LKO) to its fast-growing network. On May 18th, (VST) began daily flights on the 422 km route from its Delhi (DEL) base. This will increase to 2x-daily from June 16th.
Competition on the route is intense, as it is already served by IndiGo (IGO) (49x-weekly flights), Jet Airways (JPL) (33x-weekly flights), Air India (AIN)/(IND) (20x-weekly flights) and Go Air (GOZ) (7x-weekly).
Mr Phee Teik Yeoh, (CEO) (VST) said, “We are steadily expanding our pan-Indian footprint, and the addition of Lucknow to our network seemed the most logical way to grow. The historical and culturally rich city of Lucknow has emerged as a leading commercial hub in the state of Uttar Pradesh, while also offering a huge potential for tourism. In fact, to mark our foray into this city we are also looking forward to adding a flavor of the Awadhi cuisine to our menu on-board. We are optimistic about the opportunities that this destination will offer for corporate and leisure travel to our customers.”
June 2015: Vistara (VST) continues to expand its Indian domestic network with the addition of services to Bengaluru (BLR) on June 16th. On that day, (VST) began daily flights from both Delhi (DEL) and Mumbai (BOM), both of which are already very well served by other carriers. The 1,708 km route to Delhi is already served by IndiGo (IGO) (70x-weekly), Jet Airways (JPL) (49), Air India (AIN)/(IND) (34x-), SpiceJet (ROJ) (22x-), JetKonnect (SQH) (21x-), AirAsia India (AAI) (14x-) and GoAir (GOZ) (14x-). The shorter 834 km route to Mumbai is already served by IndiGo (IGO) (76x-weekly), Jet Airways (JPL) (61x-), GoAir (GOZ) (28x-), Air India (AIN)/(IND) (27x-), SpiceJet (ROJ) (14x-) and JetKonnect (SQH) (7x-). Bengaluru becomes (VST)’s 10th destination to be served this June across a network, which now offers 237x- weekly frequencies.
August 2015: New entrant low-cost carriers (LCCs) to India, including Singapore Airlines (SIA)-backed Vistara (VST) and AirAsia India (AAI), are facing potential schedule disruptions at Indira Gandhi International Airport (IGIA) in Delhi. Both airlines have been flagged as having likely takeoff and landing limitations imposed during low-visibility days at the Delhi hub this winter.
Delhi, frequently a victim of severe smogs, sees hundreds of flights canceled every winter due to poor visibility. The airport is fitted with (CAT IIIB) automated landing-guidance systems in place, but requires both airplane and aircrew (FC) to be certified before they can utilize them.
Vistara (VST) said that has been "working closely" with the Directorate General of Civil Aviation (DGCA) India to ensure both its aircraft and crews were compliant with (CAT IIIB) certification for low-visibility conditions, but admitted it was not yet at that stage.
"We are hopeful of getting the certification in time [for] uninterrupted operations during the forthcoming winter season,” it said.
Similarly, recent start-up AirAsia India (AAI) is said to be still working through the process of obtaining certification for low-visibility operating conditions, even though its aircraft, Airbus A320s, are fully (CAT IIIB)-compliant.
Indian state carrier, Air India (AIN(/(IND) faced similar restrictions last winter, when it tried to reroute some of its non-(CAT IIIB) Boeing 787 airplanes through Delhi, but were unable to land in foggy conditions due to lack of the required certification.
September 2015: Indian full-service startup, Vistara (VST) has appointed two new non-aviation directors to its board, and tapped its joint venture (JV) parents (the (TATA) Group and Singapore Airlines (SIA)) for an extra INR200 crore/$29 million in cash.
The new directors include experienced Indian corporate hands, Som Mittal and Sangeeta Pendurkar; they have played senior roles in the Indian automotive and (F&B) sectors, respectively.
Speaking on the latest cash injection, a Vistara (VST) spokesperson said (VST) is “sufficiently funded to manage operations in the initial phase,” but is likely to review its strategy “as and when required.”
The fledgling carrier, established to give (SIA) a toehold in the expanding Indian market, carried its millionth passenger in August, but has been reporting load factors of only around 60% LF. Currently, the (TATA) Group holds 51% and (SIA) holds 49% ownership.
However, (VST) said it is committed to adding +3 more Airbus A320s to its existing fleet by the end of 2015. This will give it 9 aircraft by 2016, with plans to expand to 20 aircraft by 2018.
(VST) is currently hindered by existing Indian (JV) legislation, which stipulates non-Indian carriers with an Indian base, can only fly international routes 5 years after starting business, and once they have 20 airplanes.
However, Vistara (VST) (CEO) Phee Teik Yeoh indicated in March he would be seeking an exemption or changes to the regulation, saying that “When the 5/20 rule goes away, it’s a new ball game. Then there are lots of opportunities.”
(VST) offers 245 daily services to 11 regional destinations from its base in Gurgaon, Haryana.
November 2015: 1 A320ceo, (BOC) Aviation (SIL) leased delivery.
January 2016: (SITA) and SITAONAIR have completed the joint implementation of aircraft communications, airline operations and network connectivity for Vistara (VST), the joint venture (JV) between (TATA) Sons Ltd and Singapore Airlines (SIA) Ltd. The successful deployment, completed within a short span of 16 weeks, efficiently supports Vistara (VST)’s ambitious expansion plans.
February 2016: Indian full-service carrier, Vistara (VST) has replaced its previous Chairman Prasad Menon, with consumer goods executive Bhaskar Bhat. The move took place just over a year since the joint venture (JV) between Singapore Airlines (SIA) and the Tata Group began operations.
(VST) has also appointed Sanjiv Kapur as its Chief Strategy & Commercial Officer to replace previous (CCO), Giam Ming Toh. Kapur was previously (COO) at competing Indian carrier SpiceJet (ROJ).
Retiring Chairman Menon said Bhat would bring “an ideal blend of business building, marketing and sales expertise” to the venture. Bhat, who was a founder of Titan Watch Company, takes over from Menon as the airline is facing strong competition from Indian low-cost carriers (LCCs) and startups.
Vistara (VST) competes with (LCC)s such as IndiGo (IGO), GoAir (GOZ), SpiceJet (ROJ), and AirAsia India (AAI). It has registered an average load factor of <70% LF; IndiGo (IGO) saw around 80% LF and SpiceJet (ROJ) >90% LF in 2015.
(VST), which has a fleet of 9 Airbus 320s serving 12 domestic destinations, is reported to be considering changing its cabin arrangement from the current 3-class layout to a 2-class setup more suitable for the cost-conscious India domestic market.
(VST) (CEO) Phee Teik Yeoh noted recently (VST) is looking to reduce business (C) seat numbers and increase economy (Y) capacity.
“Whether the business section is brought down to 12, 8, 4 or zero is something we have not yet firmed up,” he told local media, but said (VST)’s aircraft would retain a premium economy (PY) section.
April 2016: Vistara (VST) has expanded its Indian domestic network with the addition of 2 new destinations. On April 7 (VST) began non-stop flights on the 642 km sector between Delhi (DEL) and Srinagar (IXR). The route will be served with 16x-weekly flights and will compete directly with IndiGo (IGO) (29x-weekly flights), GoAir (GOZ) (28x-), SpiceJet (ROJ) (10x-), Air India (AIN)(IND) (7x-) and Jet Airways (JPL) (7x-).
On April 9, Vistara (VST) introduced daily flights on the 143 km route from Srinagar to Jammu (IXJ). Competition on this short sector is provided by (ROJ) (9x-weekly flights), (AIN)/(IND), (IGO) and (JPL), who all operate daily flights. Both routes will be served by (VST)’s A320s, of which it currently has 9. This raises the number of destinations served by Vistara (VST) to 14, with Kochi set to join the network on April 14 and Chandigarh in early May.
March 2017: Vistara (VST) has become the only full-service carrier to operate direct flights between Mumbai (BOM) and Amritsar (ATQ). On March 8 (VST) began daily service on the 1,415 km route using its A320s. Until now the route has been served daily by SpiceJet (ROJ). Competition will increase further later this week when IndiGo (IGO), India’s biggest domestic airline, also begins daily service between the 2 airports. The inaugural Vistara (VST) service was operated by an all-female crew to help celebrate International Women’s Day. A week earlier (VST) had launched its 1st route to Amritsar from Delhi.
May 2017: Airbus (EDS) has delivered the 1st A320neo to Vistara (VST), a Delhi based full service airline and joint venture between Tata Sons Ltd and Singapore Airlines (SIA). The delivery is the 1st of 7 aircraft to be leased from (BOC) Aviation (SIL).
The (CFM) International (LEAP-1A)-powered aircraft is configured in a 3-class layout with 158 seats (8C in business, 24PY in premium and 126Y in economy class).
Vistara (VST) operates 13 A320 aircraft on domestic India routes. The increased range of the neo will enable (VST) to expand to international destinations.
Click below for photos:
VST-A320 - 2014-09
VST-A320 - 2015-08.jpg
VST-A320-200 - 2015-02.jpg
VST-A320neo - 2017-05.jpg
9 +4 ORDERS A320-232 (6311; 6865, VT-TTJ. 2015-11), (BOC) AVIATION (SIL) LSD 2014-09. 16C, 36 PY, 96Y.
1 + 6 ORDERS A320neo (CFM LEAP-1A), (BOC) AVIATION (SIL) LSD 2017-05. 8C, 24PY, 126Y.
Click below for photos:
VST-1-PHEE TEIK YEOH - L-2015-02.jpg
VST-2-GIAM MING TOH - CTR-2015-02.jpg
VST-5-Varadarajan Srinivasan - 2016-03.jpg
BHASKAR BHAT, CHAIRMAN (2016-02).
Bhaskar was a founder of the Titan Watch Company.
PRASAD MENON, CHAIRMAN, PARENT, (TATA) (SIA) AIRLINES, RETIRED (2016-02).
SWEE WAH MAK, (TSAL) DIRECTOR & EXECUTIVE VP COMMERCIAL, SINGAPORE AIRLINES (SIA).
PHEE TEIK YEOH, CHIEF EXECUTIVE OFFICER (CEO), VISTARA (VST) (2014-08).
SANJIV KAPUR, CHIEF STRATEGY & CHIEF COMMERCIAL OFFICER (CCO), EX-(ROJ) (2016-01).
Sanjiv was previously Chief Operating Officer (COO) at SpiceJet (ROJ).
GOPALA SUBRAMANIAM, VP CHIEF PILOT LINE OPERATIONS, TECHNICAL & QUALITY.
VARADARAJAN SRINIVASAN, HEAD CORPORATE AFFAIRS.
Varadarjan is a Human Resources (HR) professional with experience of over three decades spanning different companies both in India and overseas in Manufacturing, Management Consulting, Financial Services, Telecom, Information Technology (IT) Enabled Services, and Airlines. He has rich expertise spanning the entire (HR) value chain, namely Visioning, (HR) Strategy, Organization Design, (M & A), Cross Culture building, Remuneration practices, Corporate Communication, Corporate Affairs, Business Excellence, Performance Management and Leadership Capability Development. His experience spans across India, the Middle East, (ASEAN) & SE Asia, USA and UK markets, with focus on being a change agent and driving a business agenda.
He has been fortunate enough to be part of 5 different successful start-ups in India in various industries like Telecom (Tata Teleservices), (ITES) (Spectramind), (KPO) (Quatrro) and Airlines (TATA (SIA) Airlines) over the last 20 years and handled (M & A) with companies both in India as well as in the USA/UK.